Built for companies where trust drives sales.
Kindling is for B2B companies selling complex, considered products where buyers need to know you, trust you and believe you understand their world before they take a meeting.
Best for teams with specific accounts to win.
Kindling works best when your company knows who it wants to win, has something useful to say, and needs a repeatable way to become known and trusted by that market.
A system that works and gets better.
KC Ventures came in with low brand credibility and few inbound leads. Kindling stood up a repeatable content system, and after turning on Supercharge they signed $250k of new work.
A system that compounds →- Low brand credibility and inbound leads
- $250k of work signed after turning on Supercharge
Enterprise pipeline from launch content.
No enterprise sales pipeline or inbound leads.
50x increase in enterprise sales pipeline through product launch content, PR and vlogs.
A content function stood up during YC.
No time to build a content function during YC.
1.6m impressions and 30+ qualified leads within two months.
Founder brand that carried a Series A.
Limited employee and founder brand in market.
Steve and Jamie established as brands, inbound leads and a viral Series A announcement.